The Asian American audience, finally woven together.
We connect brands with Asian Americans across a curated set of culturally-fluent publishers and platforms. Premium environments, real cultural context, and full transparency.
A fast growing audience, and the hardest one for brands to reach well.
Asian Americans are the fastest growing population in the country. They are also among the most underserved by the brands trying to reach them, scattered across general market inventory that was never built with them in mind.
Market context from U.S. Census, Pew Research, and Nielsen. Network reach and performance figures shared on request.
Built for brands that want to show up, not just show ads.
A single, curated way to reach Asian Americans in the places they already trust, with the controls and clarity a modern media buy demands.
Cultural context, by default
Your message runs alongside the content this audience actively seeks out, across the topics and formats that matter to them. Relevance is the placement, not an add on.
Premium, brand safe environments
A vetted network of publishers and platforms. No made for advertising filler, no mystery inventory, no surprises about where you appear.
Transparency and control
See exactly where you run, how it performs, and who you reach. Clear reporting and direct relationships, instead of a black box you have to take on faith.
Privacy first measurement
Reach built on context and first party signals rather than invasive tracking. An approach that stays durable as third party cookies disappear.
Buy the way you already buy. Full programmatic access across the channels and deal types your team runs on, with targeting built for this audience.
Channels
- Display
- Video and CTV
- Audio (coming)
Buying
- Programmatic
- Private marketplaces (PMPs)
- Preferred and guaranteed deals
- Available through major DSPs
Targeting
- Contextual and brand safe
- Audience segments
- In-language and cultural
- First-party data
Woven Audience Network™ is a minority-owned business, 100% Asian American owned. For teams with supplier diversity or multicultural media commitments, partnering with Woven helps align your spend with those goals.
Asian America is not a monolith. Neither is our reach.
Our audience is woven from the many communities that make up Asian America. We connect with them through the culture, language, and context of the media they already trust. The result is one audience with real depth across the network.
Shown to represent the breadth of our audience. Reach is built through culture and context, not by targeting specific communities.
A home for publishers and platforms that reach Asian Americans.
Woven is built by people who have run media, so we know what it takes to grow an audience and earn from it without selling out the work. If your publication or platform reaches Asian Americans, join the network to connect with aligned brands, keep control of your inventory, and grow revenue with partners who understand the audience.
Premium demand
Direct and programmatic demand from brands and agencies that want this audience on purpose, including private marketplace deals.
Control and transparency
You decide what runs and see exactly where demand comes from. Your standards, your inventory, no mystery.
Yield optimization
We work your inventory for higher fill and stronger CPMs, so the same audience earns more.
Real support
Built by people who have run media. Practical help from a team that has done the work.
Let's build the marketplace this audience deserves.
Whether you are a brand that wants to reach Asian Americans, or a publisher or platform ready to join, we want to hear from you.
Prefer email? hello@wovenaudience.com